Publisher: Houghton Mifflin Harcourt
ISBN: 9780618463510
Category : Business & Economics
Languages : en
Pages : 296
Book Description
An investigative journalist analyzes the diverse ways in which marketers and promoters exploit infants and toddlers and the potentially damaging impact of that exploitation on the family and society as a whole, from using the latest research in child development to sell directly to young children to transforming youngsters into consumers at an alarmingly early age. 50,000 first printing.